Strategic Question
Are we delivering on time, on budget, and to the required quality?
Two retained accounts are dragging project profitability below plan. Brand team utilisation continues to miss target. On-time delivery and timesheet hygiene are within tolerance.
Profitability Alignment
12-month trend vs 90% target
84%
Projects Below GP Target
Current quarter
4 live
ProjectGPTargetΔ
Harriman · Brand System24%38%-14
Foundry · Digital Platform31%42%-11
Glean · Campaign35%40%-5
Meridian · Annual Report39%42%-3
Billable Utilisation
12 weeks · target 75%
68%
Average Blended Daily Rate
Current vs target & benchmark
£980
Current£980
Target£1080
Industry benchmark£1120
On-Time Delivery
Planned vs actual end dates
82%
On time
Timesheet Timeliness
Weekly submission compliance
89%
89%
Target 95% · down from 92% last week. Chase Brand + Studio leads.